Report on Kentucky Fried Chicken KFCKFC Kentucky Fried ChickenHistory. Harland Sanders, founder of the original Kentucky Fried Chicken, born in 1. Mcdonalds Scholarship Program Canada' title='Mcdonalds Scholarship Program Canada' />Henryville, Indiana. After a series of jobs, in the mid 1. Colonel Sanders bought a service station, motel and cafe at Corbin, a town in Kentucky. He began serving meals to travelers on the dining table in the living quarters of his service station because he did not have a restaurant. It is here that Sanders began experimenting with different seasonings to flavor his chicken which travelers loved and for which he soon became famous. He then moved across the street to a motel and restaurant, which seated 1. During the next nine years he developed his secret recipe of 1. RMHC_960x542.jpg' alt='Mcdonalds Scholarship Program Canada' title='Mcdonalds Scholarship Program Canada' />Mineola, NY Nassau County Executive Edward P. Mangano announced today that the County Office for the Aging, in cooperation with the Long Beach Public Library, is. Mcdonalds Scholarship Program Canada' title='Mcdonalds Scholarship Program Canada' />The Office of Public Affairs OPA is the single point of contact for all inquiries about the Central Intelligence Agency CIA. We read every letter, fax. Mcdonalds Scholarship Program Canada' title='Mcdonalds Scholarship Program Canada' />Sanders fame grew. In 1. 93. 9, his establishment was first listed in Duncan Hines Adventures in Good Eating. Internationalisation Process. In 1. 95. 2 the Colonel Harland Sanders begins actively franchising his chicken business by traveling from town to town and cooking batches of chicken for restaurant owners and employees. When the reaction was favourable The Colonel awards Pete Harman of Salt Lake City with the first KFC franchise. A handshake agreement stipulates a payment of a nickel to Sanders for each chicken sold. In 1. 95. 7, Kentucky Fried Chicken first sold in buckets. During 1. 96. 0 the Colonels hard work on the road begins to pay off and there are 1. KFC franchisees and 4. U. S. and Canada. Kentucky Fried Chicken has more than 6. United States, Canada and the first overseas outlet, in England. Later that year Sanders sells his interest in the U. S. company for 2 million to a group of investors headed by John Y. Brown Jr., future governor of Kentucky. The Colonel remains a public spokesman for the company. In 1. 96. 6 the Kentucky Fried Chicken Corporation then goes public. In 1. 97. 1 more than 3,5. Heublein Inc. acquires KFC Corporation. In 1. 97. 9 KFC cooks up 2. There are approximately 6,0. KFC restaurants doing there operations worldwide. Kentucky Fried Chicken becomes a subsidiary of R. J. Reynolds Industries, Inc. RJR Nabisco, Inc. Heublein, Inc. Reynolds. In 1. 98. Pepsi. Co, Inc. KFC from RJR Nabisco, Inc. In 1. 99. 7 Pepsi. Co, Inc. announces the spin off of its quick service restaurants KFC, Taco Bell and Pizza Hut into Tricon Global Restaurants, Inc. Tricon Global Restaurants, Inc., the worlds largest restaurant company, in 2. YUM Brands, Inc. In addition to KFC, the company owns A W All American Food Restaurants, Long John Silvers, Pizza Hut and Taco Bell restaurants. In 2. 00. 6 more than a billion of the Colonels finger lickin good chicken dinners are served annually in more than 8. In 2. 00. 7 KFC proudly introduces a new recipe that keeps the Colonels 1. Zero Grams of Trans Fat per serving thanks to new cooking oil. There are over 1. KFC outlets in 1. And every day, nearly eight million customers are served around the world. As a global company with a diverse and ever changing workforce, we face significant challenges. For example, our rapid growth in emerging markets like India and Russia requires us to adapt our policies to these markets, and to learn from our new partners. Building a diverse foundation at all of our brands gives us a competitive edge and helps us operate as a local business in international markets. What are the aims and objectives of KFCThe aims and objectives of KFC are not only to sell chicken to make money and make a profit, they are to expand as a business whether thats to be a world wide business or just to open up a few more restaurants around the country to provide a better and faster service for the customer, to beat competitorsrivals such as Mc. Donalds, burger king, pizza hut etc. Mission. To sell food in a fast, friendly environment that appeals to pride conscious, health minded consumers. Stated Objectives. Increase profitability of KFC through the following Reduced overhead costs. Increased efficiencies. Improved customer service. Cleaner restaurants. Faster and friendlier service. Continued high quality products. Resolve franchise problems in the United States. Implied Objectives. Expansion of international operations to provide the following Increased percentage of overall sales growth. Increased percentage of profit growth. Increased expansion of franchises into Mexico. Expansion of franchise operation beyond Central America. Continued promotion of healthier image through removal of the word fried from the name. Improve menu selection of rotisseriehttp wiki. QWhatistheaimsandobjectivesfoKFChttp www. Kfc. comWorld famous Menu of KFCKFC offers world famous menus in there restaurants, which work as there main motives in doing business in the world. Every day, nearly eight million customers are served around the world. KFCs menu includes Original Recipe chicken made with the same great taste Colonel Harland Sanders created more than a half century ago. Whether youre taking back lunch or bringing back dinner, KFC has all your favorite chicken, salads, sandwiches, snacks, sweets and sides. Globalization of KFCReasons for going overseas KFC moves beyond domestic markets into international markets for the following reasons Potential demand in foreign marketSaturation of domestic marketsFollow domestic customers that go abroadBandwagon effectComparative advantage some countries possess unique natural or human resources that give them an edge when it comes to producing particular products. This factor, for example, explains South Africas dominance in diamonds, and the ability of developing countries in Asia with low wage rates to compete successfully in products assembled by hand. Technological advantage In one country a particular industry, often encouraged by government and spurred by the efforts of a few firms, develops a technological advantage over the rest of the world. For example, the United Sates dominated the computer industry for many years because of technology developed by companies such as IBM. We plan to expand to wherever our customers are and there is no limit to our expansion, said Sandeep Kohli, managing director Indian subcontinent of YumRestaurants International YRI, whose flagship brand is KFC. As KFC expanded their operation in various countries in the world market so it is impossible to cover all the operations of KFC in this report. Database Managment Software. So we focused on its operational strategy, motive behind operations etc in selected countries. KFC in China. KFC location strategy in China. KFC aims China as the most promising market and succeeds in its localization strategies in the huge China market. The most prominent success of KFC in China is not only the outcome of KFCs persistent tenets quality, service and cleanliness but also the achievements of its keen perception of cross cultural marketing and its understanding of Chinese culture. There is no doubt that China has become the highest growth market of Kentucky Fried Chicken. Seventeen years after opening the first KFC outlet in China, KFC has celebrated its 1. No One Lives Forever Patch. Beijing on January 1. As the Yum Brands, Inc., the parent company of KFC, states in the 2. China continues to be our Rising Star, driving double digit sales growth for the fifth consecutive year and record operating profit up over 4. The number is the best annotation for the announcementin the year of 2. China has accounted for 1. KFCs operating profit.